I create advertising collateral across a variety of digital and print platforms. From idea to final product, I visualize and pitch concepts, write copy, and oversee production. Below are examples of marketing campaigns to which I contributed.
I strategize and create content for social media distribution across platforms including Facebook, Instagram, and Twitter.
Showcasing the vivacious personalities of the 100+ year-old Delany Sisters for Having Our Say engaged younger audiences on social media with a compelling story about trailblazing senior citizens.
Highlighting the athletic elements and female-driven camaraderie of the soccer-themed drama The Wolves on social platforms drove the play to become one of top-selling shows in the history of Goodman Theatre's Owen Theatre complex.