Marketing Campaigns
I create advertising collateral across a variety of digital and print platforms. From idea to final product, I visualize and pitch concepts, write copy, and oversee production. Below are examples of marketing campaigns to which I contributed.
Goodman Theatre Production Posters and Advertising
Moss Adams Social Media Sharing Images
Social media sharing images created for every article provide the LinkedIn networks of our 3,000+ professionals a visually compelling introduction to featured topics.
Moss Adams Brand Reposition: Upward
Elevate Your Business Performance
To introduce the firm’s Upward brand reposition during a growth phase — and differentiate from competors in a crowded field — I developed a landing page to highlight the unique ways we serve and advise clients.
Moss Adams billboards launched in key regions to support firm expansion goals.
Moss Adams Ads
Digital ads on trade publication and other websites drive readers directly to content relevant to their industry.
Moss Adams Web Pages
I create and update industry and service web pages to highlight how consulting and accounting solutions can help organizations—integrating user experience, SEO, graphic use, and more.
Construction Industry Page
Explore how our industry-smart services can help you stay ahead of change and focus on what matters most: building amazing projects.
Craft Beer & Spirits Industry Page
Avoid getting bogged down by compliance reporting and other marketplace challenges with industry-smart services that help you focus on making, distributing, and selling great craft beer.
Human Resource Advisory Page
Shift your organization away from conventional HR practices that only measure success through transactional activities and evolve your HR function to deliver strategic talent programs with organization-wide impacts.
Board Development Page
Effective boards set a strategic direction for their organization. However, lack of defined responsibilities, internal disputes, and other obstacles can hinder boards from functioning cohesively and derail major organizational goals. Unify your board around a vision that enhances efficiency and moves the organization forward.
Goodman Theatre Sponsored Ads and Social Media Posts
Highlighting the athletic elements and camaraderie of the all-female ensemble in the soccer drama The Wolves on Facebook, Instagram, and Twitter made the play one of the top-selling shows in the history of Goodman Theatre's Owen Theatre complex.
Showcasing the vivacious personalities of the 100+ year-old Delany Sisters for Having Our Say engaged younger audiences to experience the compelling story of two trailblazers.
